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Egypt Marketing Calendar

Plan Egypt campaigns around Sham El Nessim, 6th of October, Ramadan, Mother's Day, Back to School and more.

Upcoming in Egypt

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In 10 daysEgypt

Egypt Back to School

High opportunityShopping SeasonsSchool / Academic Seasons

Best for: F&B, Fashion, E-commerce, Education, Finance

Value messaging wins in Egypt's back-to-school: installment plans, bundles and 'complete the list for less' offers domi…

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In 17 daysGlobal

World Tourism Day

Industry-specificAwareness DaysTourism Seasons

Best for: F&B, Tourism, Entertainment, Government

Perfect for 'hidden gems' content, local-tourism offers and partnerships with tourism boards.

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In 21 daysGlobal

Breast Cancer Awareness Month

High opportunityAwareness Days

Best for: Beauty, Healthcare, NGOs, Government

Powerful for healthcare and purpose-driven brands — but audiences call out empty pink-washing.

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In 21 daysGlobal

World Coffee Day

Industry-specificIndustry-Specific EventsSocial Media Moments

Best for: F&B, E-commerce, Entertainment

A gift for cafés and F&B: free-upgrade offers, barista content and 'first cup' UGC drive easy engagement.

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In 26 daysEgypt

6th of October Victory Day

High opportunityNational HolidaysNational Days

Best for: F&B, E-commerce, Entertainment, Government

A pride moment with a holiday: respectful tribute content plus holiday offers work — keep military imagery dignified.

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In 30 daysGlobal

World Mental Health Day

Industry-specificAwareness Days

Best for: Healthcare, Education, NGOs, Corporate / B2B

Handle with genuine care: workplace wellbeing content, expert voices and access to help.

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In 62 daysGlobal

Singles' Day (11.11)

OptionalShopping SeasonsSocial Media Moments

Best for: Fashion, Beauty, E-commerce, Technology

A useful early-November revenue spike and a lighter 'self-gifting' angle two weeks before White Friday.

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In 65 daysGlobal

World Diabetes Day

Industry-specificAwareness Days

Best for: F&B, Healthcare, NGOs, Government

Highly relevant regionally: free screening drives, sugar-aware menus and prevention content resonate strongly.

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In 78 daysMENA-wide

White Friday

Must-useMust-Use EventsShopping Seasons

Best for: Fashion, Beauty, E-commerce, Finance, Technology

The single biggest e-commerce week in MENA.

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In 78 daysGlobal

Black Friday & Cyber Monday

High opportunityShopping Seasons

Best for: Fashion, E-commerce, Technology

Overlaps White Friday — decide whether to brand your sale locally (White Friday) or globally, and keep one clear messag…

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In 96 daysMENA-wide

Winter Travel & Festive Season

High opportunityShopping SeasonsTourism Seasons

Best for: F&B, Fashion, Tourism, Automotive, Entertainment

The Gulf's best outdoor months: camping, desert trips, outdoor dining and events.

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In 113 daysGlobal

New Year

High opportunityShopping SeasonsSocial Media Moments

Best for: F&B, Tourism, E-commerce, Finance, Entertainment

Fresh-start psychology drives purchases in fitness, education, finance and lifestyle — plus year-in-review content perf…

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National days

In 26 daysEgypt

6th of October Victory Day

High opportunityNational HolidaysNational Days

Best for: F&B, E-commerce, Entertainment, Government

A pride moment with a holiday: respectful tribute content plus holiday offers work — keep military imagery dignified.

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In 227 daysEgypt

Sinai Liberation Day

OptionalNational HolidaysNational Days

Best for: Tourism, Entertainment, Government

A natural hook for Sinai tourism (Sharm, Dahab, Taba) and getaway offers around the holiday.

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In 316 daysEgypt

23 July Revolution Day

High opportunityNational HolidaysNational Days

Best for: F&B, Tourism, E-commerce, Entertainment

A mid-summer holiday moment: coastal getaway offers and holiday-mode content work; keep historical references respectfu…

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Public holidays

In 26 daysEgypt

6th of October Victory Day

High opportunityNational HolidaysNational Days

Best for: F&B, E-commerce, Entertainment, Government

A pride moment with a holiday: respectful tribute content plus holiday offers work — keep military imagery dignified.

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In 137 daysEgypt

25 January (Police Day & Revolution Anniversary)

SensitiveNational HolidaysGovernment / Public Sector

Best for: Government

Best treated as a quiet holiday: if you communicate, keep to neutral holiday logistics (opening hours) and avoid politi…

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In 227 daysEgypt

Sinai Liberation Day

OptionalNational HolidaysNational Days

Best for: Tourism, Entertainment, Government

A natural hook for Sinai tourism (Sharm, Dahab, Taba) and getaway offers around the holiday.

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In 235 daysEgypt

Sham El Nessim

High opportunityNational HolidaysCultural Events

Best for: F&B, Tourism, E-commerce, Entertainment

A uniquely Egyptian F&B and outings moment: picnic bundles, park-day content and playful egg-coloring creative all land…

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In 293 daysEgypt

30 June Revolution Anniversary

OptionalNational HolidaysGovernment / Public Sector

Best for: F&B, E-commerce, Entertainment

Mainly a day-off moment: holiday-mode offers (delivery, entertainment) without political framing.

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In 316 daysEgypt

23 July Revolution Day

High opportunityNational HolidaysNational Days

Best for: F&B, Tourism, E-commerce, Entertainment

A mid-summer holiday moment: coastal getaway offers and holiday-mode content work; keep historical references respectfu…

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Shopping moments

In 10 daysEgypt

Egypt Back to School

High opportunityShopping SeasonsSchool / Academic Seasons

Best for: F&B, Fashion, E-commerce, Education, Finance

Value messaging wins in Egypt's back-to-school: installment plans, bundles and 'complete the list for less' offers domi…

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